The success of Bob Ong's book among Filipinos has been attributed to its conversational tone which uses humor to point out various absurdities inherent to Filipino culture. By 2013 it had sold over 240,000 copies, at which time a 12th anniversary edition was published. The book was a surprise hit in 2001, quickly selling out its first run of 500 copies.

The title is meant to be read phonetically as 'Aba, nakakabasa na pala ako?!', which can be roughly translated as 'Wow, I can actually read now?!' The novel details what are supposedly the childhood memories of the author, from his earliest days as a student until his first few years at work. One might even call them urban culture lore.'ĪBNKKBSNPLAko?! is a 2001 autobiography by Filipino author Bob Ong - his first and most popular work. Says University of the Philippines literary professor, Philippines Free Press literary editor, and award-winning poet Paolo Manalo about Bob Ong's work: 'The materials he used in his books are those familiar to this generation of Filipinos. The popularity of ABNKKBSNPLAko in particular is attributed to an element of nostalgia.

ABNKKBSNPLAko?! is a 2001 autobiography by Filipino author Bob Ong - his first and most popular work.

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